NextGen Leads

NextGen Leads, LLC, founded in 2014 and headquartered in San Diego, California, is a technology-focused digital advertising company serving the insurance industry. The company connects agents, brokers, and carriers with consumers actively seeking coverage for 65 health insurance, Medicare, and auto insurance. Through a proprietary platform, clients maintain complete control of campaigns, monitor performance in real time, filter contacts, manage budgets efficiently, and reach millions of motivated insurance shoppers nationwide.

Operating within the insurance marketing and data solutions sector, NextGen Leads delivers actionable consumer insights through data leads, live transfers, and direct calls. These services are designed to help insurance professionals engage with shoppers at the moment of intent. By combining advanced technology with performance-driven marketing strategies, the company supports consistent client growth while reducing inefficiencies common to traditional lead-generation models.

Ethical and transparent practices are central to the company’s operations, with a strong emphasis on consumer privacy and client trust. NextGen Leads ensures that every interaction aligns with regulatory standards while delivering measurable results. This approach eliminates unnecessary intermediaries, promotes pricing clarity, and allows clients to focus on converting qualified prospects rather than managing risk or uncertainty within their marketing efforts.

Data leads serve as the foundation of the company’s offerings and are sourced from its owned-and-operated websites. Each lead is verified for accuracy and delivered in real time, enabling agents to respond quickly to high-intent shoppers. Advanced filtering options allow targeting by location, age, plan type, and other criteria. In the under-65 market alone, thousands of leads are generated daily across multiple plan categories.

Live transfers connect agents directly with prequalified consumers by phone, creating immediate engagement opportunities. These calls are handled by a US-based call center that ensures accuracy and compliance before the transfer. Clients are billed based on call duration, so they pay only for meaningful conversations. This model increases efficiency while maintaining high standards for data quality and consumer verification.

The company also offers direct calls and specialized solutions for auto and Medicare insurance markets. Auto insurance agents benefit from real-time data and call leads that target active shoppers. Medicare campaigns support agents in reaching seniors who are aging into eligibility, including efforts during the Annual Enrollment Period and throughout the year. These services help clients maintain consistent outreach across diverse insurance segments.

At the core of the business is a proprietary technology platform that gives clients complete campaign control through an intuitive dashboard. Users can launch, pause, or modify campaigns instantly, adjust bids and budgets, filter leads, and schedule delivery hours. The platform uses a second-price auction system that promotes fair bidding, ensuring clients never overpay while still gaining access to high-value consumer opportunities.

NextGen Leads serves both carriers and independent agents with flexible pricing and scalable solutions. There are no subscription fees, and clients pay only for the contacts they receive. Auto funding options support uninterrupted campaigns, while dedicated account managers provide guidance when needed. Recognized for its growth and innovation, including an Inc. 5000 ranking in 2019, the company is valued for reliability, transparency, and long-term client success.